Locavore: Coffee Style
Enter: coffee. I love the stuff. And now, I’m finding out that I can get a hint of that locavore mindset every time I indulge in that deliciousness…
Kevin over at Coffee Conversations put together a great list of Ways to Help the Independent Coffehouse. A few of my favorites:
Pay CASH for everything – There’s a bunch of rascally merchant provider salesmen out there who constantly work the independent coffeehouses and other small businesses to get them to switch their credit card processing to their company–promising low rates and then hitting them with exorbitant fees on a monthly basis. Even the legitimate merchant providers are a big expense for coffeehouses and being a small business normally means you have no room to negotiate with the big companies that run these credit card processing machines. Help your local coffeehouse owner by refusing to pay by credit or debit card because they in turn normally pay a flat fee plus a percentage of the sale (and then later monthly fees) so you can have convenient use of your card. Paying cash avoids all of this and helps keep an extra 2-5% where it will do the most good.Live large by tipping large – Most independent coffeehouses are paying their employees everything they can but it can be difficult to retain and keep the really good ones with all the other expenses they have. If you’re given great service–but even if you’re given adequate service–be extravagant in tipping the guy who’s making your drink. He’ll remember you and the next time or two you’ll likely get what you ordered even faster.
Once you find that special place, BRAG BRAG BRAG – Tell your friends and neighbors all about this shop you’ve found and what you like about it so much. Insist that they tell their friends. In fact, just talk and talk about it. You’ll drive enough people crazy that eventually they’ll come to the coffeehouse to see what the fuss is all about. And once they’ve done that, mission accomplished! Now you are really helping your local coffeehouse to succeed and prosper.
Sam
“Coffee is not my cup of tea.”
Samuel Goldwyn

